Reasons for Home Decor Businesses to Invest in 3D Product Visualization Services

29 Jan 2020

The technology presently has noted revolutions in countless industries, and 3D product visualization is among them. Certainly, it has become relatively a favorite amongst architecture, interior designers, Furniture Company, and many more. This new technique is getting popular because of its ability to enhance the product image most unusually. There are many software tools available, like 3Ds Max or Vray. An increasing number of furniture companies are accepting 3D product visualization with an open hand for marketing their products. 

Indeed, both interior designers and architects can give a new dimension to their work by using this technology. Presently, they can provide visual work in the form of a model’s drawing. They take help from software to give a great look to the product.

Do you understand the meaning of Product Visualization?

Product visualization or you can say product rendering is a method required for showcasing the products while using a digital image. It has become a craze among home décor businesses. Nowadays, this technology has been widely used for performing marketing campaigns. Moreover, commercial purposes can also be accomplished for attracting clients. 

Home décor work is full of responsibilities and needs to be the best as per the clients. With excellent 3D product visualization techniques, it becomes easy to provide excellent work. You can say that technical drawing while keeping in mind of detailing, is the best way to give the required outcome. Hence, it becomes easy for home décor service providers to look out the 3D model, use accurate tools, and make the amendments likewise. The home décor method is a task that includes both mental and physical involvement. The home décor companies, by using 3D product visualization, can prepare the models without any probable flaws.

Reasons home décor businesses are ready to invest in 3D product visualization

There are numerous reasons to prove the need for 3D product visualization technology. Let’s get started with a few of them. 

Getting different categories of promotional images

Every homeowner wants to give a new and edgy appearance to their space which is why they are opting for 3D visualization images. Such images are taken from different angel to get a quicker look at every nook and corner while describing the proper size and shape of the specific room. Whether you have an isolated or a happening lifestyle, the home décor services can use the 3D images to give a better look. 

Exhibiting products that can be customized

Earlier it was tough to show how they will place the portrait, vase, curtains, and many more. But, presently, via photorealistic visualization, the clients can get a bigger picture and know the changes that are going to happen.

Offering a realistic portrayal

The homeowners can expect the same work in real life that they have seen in 3D modelling. The way of looking at the wall colors, furniture placement, hues, and different materials can effortlessly be taken care of. 

Rapid and reasonable means of completing the work

It will be astounding to know that modern technology is quite affordable. Several skilled artists know their work and provide quick 3D photos at pocket-friendly prices. 

Helpful in performing situational marketing

In the market, several decorative items can make people confused as to what to choose. Thus, this step proves to be quite troublesome. Generally, decorating the home requires lots of products from which selecting the perfect one is very difficult. So, rather than wasting your valuable time and money, 3D product visualization works like a  miracle. With this, updating the décor items can also be done without any distress. 

Completely change the mind for a positive outcome

It allows the clients to experience best applications of technology as they can get an outlook of furniture and other products that complement the home décor entirely. They get access to enter the 3D space while experiencing real things. 

Get a significant number of 3D images

Unlike traditional photography, 3D product visualization is known for offering flexible services where you can get several pictures taken from different angles. 

Assist in accomplishing situational demands

In some situations, home décor companies have to meet the requirements based on certain specific models. Such kind of request generally noticed at the stretch of the festive season as people want to give a renovation to their home. It is not advisable to invest a hefty amount, valuable time, and efforts to get one-time visuals. Therefore, the experts suggest taking the assistance of 3D product visualization for classic 3D designs. Don’t get worried about the high demand, as this technology caters to the client’s requirements. 

Easy to share the images

It is the digital format of 3D product visualization that makes it capable of sharing photos with clients with convenience. Even the clients can also find it easy to view the file extension without taking much stress. 

Amendments can be done either by clients or professionals

While using 3D product visualization, it is quite simple to shift the objects, change the color, or replace décor items. By introducing the 3D model, a room of innovation, experimentation, and alteration can be done to get better results at a fast pace.

Indeed, 3D modelling has profoundly impacted the interior designing world. 

Displaying special features of décor items

Normal photography and 3D visualization have a thin line of difference. While using 3D product visualization, décor products get a completely new horizon. The 3D tools are the reason behind this, which is used by professionals creatively. They are also helpful in achieving the right tone of light, painting, sculpting, and other background necessities. Therefore, this new technology is meant to make the product look more interesting and beautiful. You can get a dreamlike appearance of the models that help in boosting the marketing of home décor products. 


Most of the home décor businesses are implementing 3D product visualization techniques to get a photorealistic view of modelling. The experts will give great detailing to the whole project to charm to the audiences. There is the best way to alter images in real-time within a segment. The home décor businesses are thus gaining higher ROI by doing advertising campaigns or promotional shoots. 

3D product visualization has brought a noticeable increase in business sales while providing supreme quality of pictures, which do not get noticed in normal photography.

Get details about how Jola Interactive delivers services on 3D Product Visualization and how we help you redefine your eCommerce business. Get in touch to know more details!

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