Building a Dynamic eCommerce Website for Pacific Coast Lighting
Pacific Coast Lighting is a family-owned business founded in 1979 and headquartered in Southern California. They supply top-quality designer portable lighting to the largest retail chains and lighting department stores in the US. With showroom locations at High Point Market and Las Vegas Market, PCL has established itself as a leader in the lighting industry.
Key Site Features
Some of the challenges JOLA faced for Pacific Coast Lighting are
- Pacific Coast Lighting faced a pressing challenge as their existing website platform was nearing expiration, leaving them in urgent need of a robust and stable online solution within a tight timeframe. This compelled them to seek a reliable partner capable of delivering a new, feature-rich website on a more sustainable platform to ensure uninterrupted online operations and future scalability.
- The PCL team’s priority was to elevate its online presence to match its brand identity. They felt that their older website lacked the user experience that would wow their target audience and give them an edge over the competition, and to achieve this, they invested in high-quality photoshoots and lookbooks. They wanted a website that matched this quality.
- They were also looking for continued support and website maintenance.
- The long-term goal was to expand their reach beyond already engaged customers
Jola Custom features
The partnership between Pacific Coast Lighting and Jola Interactive led to the successful development of a website that effectively reflects PCL’s brand identity and enhances user engagement. This collaboration underscores the importance of strategic alignment and dedication in achieving mutual goals.
B2B Cart and Checkout
Custom Integration
Multi-User Management
Fast Loading
